CiviCampaign should be generic for non-political use

The CiviCampaign component looks great!

It has many non-politic uses, but as prototyped, the screens refer to the people being interviewed as "voters".

Could we please use a generic term that doesn't suggest a political use?

(Even better, the term could be made an attribute of the Campaign Type. So GOTV campaigns refer to "voters", fund-raising drives refer to "donors" or "potential donors", and event promotions refer to "attendees" or "invitees".)

Thanks,
Ken